Preparedness Theory Of Phobias Business Continuation Plan

Phobias are characterised as a conditioned reaction that is specific, persistent, intense and irrational with a compelling need to avoid the phobic object or situation (Reber, 1995).

The majority of phobias concentrate on a small number of fear inducing stimuli such as snakes, spiders, heights, thunder and confined spaces.

In this process, a neutral stimulus that causes no natural respon...

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The idea of preparedness also explains why we do not easily learn fears of modern things that are potentially dangerous, such as cars or knives.

Preparedness theory was introduced by Seligman (1971) whereby the concept of preparedness attempts to explain why fears and phobias are so much more likely to occur with biological stimuli than non-biological stimuli (Davey, 1995).

Suffering from a phobia can be a debilitating and distressing condition.

Phobias induce physiological responses and can impact upon daily routines, inhibiting life experiences and opportunities.

I will discuss classical conditioning and preparedness theory and how preparedness theory has attempted to integrate a Pavlovian model of the acquisition of specific phobias with this biological specificity.

Further, a contemporary status of preparedness theory is discussed by means of an evaluation of available evidence.

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