How To Write A Business Plan For A Bakery
It might be helpful to define your “ideal customer” here.
Just because you know that your bakery will offer the best selection of gluten-free cupcakes in the city, doesn’t mean that your potential customers do.
This is the space to introduce the key members of your bakery.
Address any competition in your area and keep in mind that depending on your market area, your competition might not just be other bakeries, but supermarkets as well.
Can you learn anything from your competitors’ successes or failures?
When conducting a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, what internal and external factors do you need to consider moving forward?
As a critical piece of any bakery business plan, the executive summary is used to introduce your bakery and give some crucial highlights.
The executive summary encompasses the most important points from each of the other sections and should give the reader, often a lender or investor, a sense of what is to come.