Business Plan Personnel

The sales strategy outlines how you intend to sell your product.

Funding Request (Optional) If you are using your business plan to attract investors, this section should state the capital your business requires and how your business will use that capital.

Whether you are just starting out or ready to expand your enterprise, a business plan is your blueprint for success.

Projecting three to five years into the future, a business plan articulates your business goals and clarifies your path to achieving those goals.

The marketing strategy includes how you will identify and attract customers; how you will grow your business; how you will distribute your product or service; and how you will communicate with your target market.

Once you have completed your business plan, review it regularly to monitor the progress of your business and make necessary adjustments.

Keep a record of every business plan you distribute.

A good business plan provides monthly projections for the first year, quarterly projections for the second year, and annual projections for your plan’s remaining years.

To ensure parity, you should complete this section after your organizational and marketing sections.

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